Many people strive for success and this can come in various forms depending on what success means for you. Financial freedom, a good work-life balance, owning a business â each and every person has their own thoughts on what success means for them.
If youâre not completely satisfied with how your career or work life is going or heading, and youâre not feeling the joy of success, perhaps itâs time to take a step back and re-evaluate.
Setting up a business and working for yourself can have huge implications to your life, especially if youâre seeking a better work-life balance, and can be the answer that youâre looking for in order to be a more happier, independent and passionate person.
Many people dream about having their own business but get stuck on the âhow toâ of getting started, often causing a stumbling block and even an excuse not to get started. But if youâre looking for encouragement in getting started and help along the way â weâre here to offer that and to give you as much guidance as we can to help you on your way. Donât let barriers get in your way, hurdles and obstacles can be overcome â but you need to be in the right mindset to get there.
What are the main benefits to owning a business and working for yourself?
1) Financial freedom
Working for yourself means that you have the opportunity to work the hours you want or need in order to obtain the financial income that you want, or need. Depending on the industry that you head into, and the other commitments you may have, the world is your oyster in how much you can benefit financially when becoming your own boss.
However be aware that it is harder to motivate yourself and stay on track when youâre running your own business! Thereâs no one there to push you forward, telling you to get the work finished or making you stay 9-5 ⊠you have to do this yourself. Not having a time-sheet or accountability can be hard at first, but when you are in a routine and have the motivation to want to earn, youâre on the right track. It may not happen overnight, but you will get there if you persevere.
Set goals of what income you need in order to see financial freedom – and what does financial freedom actually mean for you as this is different for everyone. Little by little you can reach your financial goals until you hit the place where you need to be. Once you’re there, make a plan in order to sustain that income.
2) Work-life balance
Yes itâs hard work being a business owner, especially when you first start out but if you can start out with the mindset that this is going to work around your other commitments and personal life, youâll have a better chance that your work-life balance is going to be successful. Start as you mean to go on!

On the flip side of that, you still need to give 100%. This may mean working in a way that you are not used to, or working different hours to accommodate, itâs about balance and finding a routine that works for you personally.
What does a work-life balance mean for you?
Do you have family responsibilities, volunteer commitments, regular things that you need to do? However you balance your workload is completely up to you when you’re a business owner – find a pattern that is sustainable, try not to commit to things that are out of reach or make life harder, and enjoy the benefits of both a happy lifestyle and business that is passionate for you.
3) Achievements
When you own your business, you can set your own goals and see them achieved.
When youâre working for someone else you can often feel trapped into achieving someone elseâs goals. This is your chance to find your feet, set your own targets and head directly for your own success.
- What do you want to achieve?
- What have you always wanted to do that could be brought into the goals of your new business?
The best way to see success and achieve your goals is to set out a business and marketing plan aligned with where you want to be and how youâre going to get there. Follow the plan and if necessary find someone that you can be accountable to in order to stay on track of your plan.

4) Organisation & Efficiency
If youâre not one for being efficient and simply doing ‘what you need when you need to’, running your own business (should) shape you into being effective in all that you do. Productivity is a must if you want to be successful â start with this mindset when you begin your business and stay in this habit in order for it to continue long-term.
- How do you plan your day?
- What steps do you do in order to see something accomplished?
How about starting with a physical planner where you write down your goals, create step by step targets to achieve them and work out a plan of action in order to see the results? Much better than playing it by ear and hoping for the best! Efficiency and productivity are great tools but ones that need to be worked at and adhered to. However when you get into the routine of following them, youâll see a more positive outcome and better results.
5) Positive Attitude
When youâre doing something you love, youâll have the motivation to do it. Unlike a 9-5 where you go because you have to, watching the time tick by, youâll be positive in what youâre doing. When youâre positive and happy in what youâre doing, youâll see better results.
âWhat you get by achieving your goals is not as important as what you become by achieving your goals.â ~ Zig Ziglar
Success and achievement have an effect not just on the physical aspect of what youâre doing but in your personal attitude and lifestyle too.
Everyone dreams, everyone has goals that theyâd love to see come to fruition. If you can put that desire into your own business and see dreams achieved, how much more confident and passionate will you become?
When it comes to starting a business, ensure that you find something that you are passionate about. Once youâve found that passion, create a plan of action and a timeline of how youâre going to get started and what you need to move forward. Set SMART goals â be realistic in achievements and plan out your marketing to reach those goals.
Get creative, find inspiration, be motivated by passion.
Are you thinking about starting a business? Once youâre ready to get started, give us a call to talk about an online marketing strategy â weâd love to hear your story, see what youâre looking to do and help you get there. Speak soon!


